lab+8...+cct300


 * Lab Assignment #8**

Write a response/comment on the following article: []


 * Response ...**


 *  Culture jamming is a way that individuals respond to corporate advertising by parodying ads and billboards to change their intended message. Jammers argue that they have equal right to respond and voice their opinions, just as advertisers have the right to bombard us with images, ideas and propaganda. Jammers use art as “political expression”, rejecting the idea that advertising is a “passive” media that the public must simply accept or conform to . The most well known form of culture jamming is subvertising in commercial advertising. example includes "GAP and Hitler wearing khakis." Less common but equally powerful are the political forms of culture jamming. example includes "Pepsi and the obese child." In social society culture jams are playful in nature and target society in general, being anything from a holiday to a political figure. Makes us rethink reality and simply laugh at something out of the ordinary.
 * How to culture jam... you must be educated and aware of both sides of the image or video being depicted. Gather friends and share your views about the product and interpret it with a real life struggle, but putting a more happy spinoff to it, to make the user laugh, but without them realizing why they are laughing. Gathering all ideas you must be creative and flexible, between 2 ideas. Making something that will catch your eye or attention is key. To make this go viral you can hit up all social networking sites and also go to each community and people to see separate reactions.